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Conduct research

Methods

From the list below, select the data gathering method(s) you wish to use and learn the best practices way to implement it.

 
Content analysis
The systematic examination of oral, written, or visual communication.
Experiment
A variety of research designs that use before and after, and/or group comparisons, to measure cause and effect relations. 
Focus group
A group of similar individuals who provide information during a directed and moderated interactive group discussion.
Interview
A directed conversation with an individual using a list of questions designed to gather extended responses.
Observation
The systematic observation of behavior using checklists, scaled ratings, or narrative comments.
Survey
An ordered series of questions administered to individuals in a systematic manner.

Page last updated: Sep 21 2011
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