Skip Navigation
UT wordmark
College of Liberal Arts wordmark
psychology masthead
James W. Pennebaker, Chair The University of Texas at Austin, SEA 4.212, Austin, TX 78712 • (512) 475-7596

Bradley C Love

Adjunct Professor Ph.D., Northwestern University

Bradley C Love

Contact

Biography

I am a professor in the Department of Cognitive, Perceptual and Brain Sciences at UCL. I am also a research adjunct professor in Psychology at the University of Texas at Austin. My lab's research centers around human learning and decision making. Most of my work involves behavioral experiments and formal modeling approaches. Lately, I have become interested in using these cognitive models to analyze fMRI data. Recent work in the lab in sequential learning and dynamic decision making has led to cognitively motivated human computer interactions systems that learn to anticipate a human's information needs. We have a number of other interdisciplinary projects underway, ranging from agent-based traffic modeling to improving educational delivery. My apologies for the cold war kitsch.

Interests

Categorization, human and machine learning, and similarity

PSY 394U • Curr Tpcs In Cognitv Systems

43440 • Fall 2011
Meets F 200pm-500pm SEA 3.250
show description

Seminars in Cognitive or Perceptual Systems. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: Graduate standing and consent of instructor.

PSY 394U • Curr Tpcs In Cognitv Systems

44035 • Spring 2011
Meets F 200pm-500pm SEA 3.250
show description

Seminars in Cognitive and Perceptual Systems. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: Graduate standing and consent of instructor.

PSY 394U • Computnl Meths In Cognitve Sci

43375 • Fall 2010
Meets W 200pm-500pm SEA 2.224
show description

Seminars in Cognitive and Perceptual Systems. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: Graduate standing and consent of instructor.

PSY 341K • Psychology Of Design-W

43930 • Spring 2010
Meets TTH 330pm-500pm RLM 5.126
show description

PSY 341K (43930) --- Psychology of Design-W
T, Th 3:30-5:00 PM, RLM 5.126
Spring 2010 Syllabus

homepage: http://love.psy.utexas.edu/design/
Click here for a week by week class schedule.

Who     Office     Office Hours     email
Bradley Love     SEA 5.202     TBA
    love@psy.utexas.edu
Marc Tomlinson     SEA 5.108     TBA
    marctomlinson@mail.utexas.edu
General Course Description:
Here's the official description: Do you often find yourself fighting with the controls on your cell phone, computer, mp3 player, car, stove, adjustable chair, etc.? Do you ever wonder why so many accidents are caused by "human error"? Perhaps part of the problem is attributable to poor product design that does not respect what we know about human cognition. In this course, we will ponder such issues in the context of readings about product design and basic cognitive psychology. From the perspective of human-centered design, we will consider what makes for good and poor products.

In reality, we can tweak the focus of the class to the instructor and students' interests. For example, if a student is very interested in the design of spaces (e.g., parks, shops, museums) and are proactive in helping to find suitable sources for the class, then we can consider that topic. However, the focus of this course will involve discussion of methods and results that can be empirically verified (i.e., science!). That said, there might be established ways of doings things in the design world that have never been formally evaluated, but nevertheless have stood the test of time and are highly likely to be valid. In these cases, we can run the course in the reverse direction and look for the psychology findings that are consistent with the design principle.
Format of Classes:
Class will be discussion oriented. As in most seminars, class participation is important. Students are expected to do the readings before each class and to come prepared to talk about issues related to those readings. Often, a designated student will lead discussion for a particular article. Students will bring two copies of due assignments to class so that the instructor can use the students' responses to help direct discussion (and the students can draw on their own work).

For sake of us all, please don't make me lecture! I will usually start off class with some comments and perhaps powerpoint slides, but the hope is that discussion will take over after ten minutes of framing. Of course, the instructor and TA will help guide the discussion.

Requirements:
Each class (see schedule below), students will be graded on classroom participation and presentations (33.3%), short weekly writing assignments (33.3%), a ten page final project write-up and presentation (33.3%). Students will get feedback every few weeks about what percentage of their grade specific assignments comprise so that they know where they stand in the course. Because the structure of the course is somewhat flexible and dependent on students' interests, the exact number and nature of assignments cannot be specified at this time. Students who are engaged in class and complete their assignments on time will likely do well in the class.

Participation grades are calculated as objectively as possible with Marc, the TA, tabulating during class. The logic of class participation is that walking into class starts you at an A-/B+. Making apropos comments moves one to an A. Not making comments moves one to a C. Not showing up results in an F. We will drop the lowest two class grades.

Written assignments are graded as 1, 2, or 3. 1 is a C, a 2 is an A-/B+, and a 3 is an A. Not turning in the assignment is an F. We will drop the lowest two grades.

Another requirement of class is to check your email somewhat frequently for course announcements. Here are some official notices.

Textbook
The Design of Everyday Things by Donald Norman (ISBN 0385267746)
I believe the Psychology of Everyday Things is identical, but in hardback.

Additional Materials
Every week there will be additional readings. These readings will be available online as pdf files.

Class Schedule
Date     Readings Due     Assignment Due
January 19     Welcome, slides     Buy the Norman book
January 21     Brad A. Myers, "Challenges of HCI Design and Implementation"
Designing a good toothbrush     assignment

PSY 394U • Curr Tpcs In Cognitv Systems

44193 • Spring 2010
Meets F 200pm-500pm SEA 3.250
show description

Seminars in Cognitive and Perceptual Systems. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: Graduate standing and consent of instructor.

PSY 394U • Curr Tpcs In Cognitv Systems

44343 • Fall 2009
Meets F 200pm-500pm SEA 3.250
show description

Seminars in Cognitive and Perceptual Systems. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: Graduate standing and consent of instructor.

PSY 341K • Psychology Of Design-W

43192 • Spring 2009
Meets TTH 330pm-500pm NOA 1.116
show description

Topics of contemporary interest that may vary from semester to semester. Three lecture hours a week for one semester. May be repeated for credit when the topics vary. Prerequisite: For psychology majors, upper-division standing and Psychology 301 and 418 with a grade of at least C in each; for nonmajors, upper-division standing, Psychology 301 with a grade of at least C, and one of the following with a grade of at least C: Biology 318M, Civil Engineering 311S, Economics 329, Educational Psychology 371, Government 350K, Mathematics 316, Psychology 317, Sociology 317L, Social Work 318, Statistics 309.

bottom border