The University of Texas at Austin
  • Tower shines orange tonight

    Published: March 21, 2012

    The Tower at The University of Texas at Austin will shine orange the evening of Wednesday, March 21, to recognize the McCombs School of Business MBA students — Arun Ram, Daniel Amodio, Eric Brewer and Andrew Koperwas — who won the San Diego State University International Sports MBA Case Competition that took place Feb. 9-10 in San Diego, Calif.

    McCombs School of Business team with judging panel
    The McCombs School of Business team with the judging panel. From left to right are: Arun Ram, Daniel Amodio, Tracy Lamb (USOC), Paul Brabants (SMBA ’06 – U.S. Speedskating), Allison Hunt (GMR Marketing), Kristin Shaff (24 Hour Fitness), Eric Brewer and Andrew Koperwas.

    This year, with the London 2012 Olympic Games on the horizon, the case focused on creating a sustainable funding structure for the United States Olympic Committee (USOC).

    The competitors had to come up with an idea that restructured the format of funding for the USOC. They also had to rethink the way corporate sponsorships are negotiated, allowing more companies to associate their brand with the Olympic Games, the pinnacle of global sports.

    Read more about the competition on the SDSU Sports MBA Program website.

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