British Studies presents "The Betrayal of Adam Smith," a talk by Eli P. Cox III, professor of marketing.
Cox is the La Quinta Motor Inns professor of business and is a faculty member at The Thomas Jefferson Center for the Study of Core Texts and Ideas. His primary research interests are in marketing strategy, the design of product warnings and quality management. He is author of "Marketing Research: Information for Decision Making" and "Evaluating Complex Business Reports: A Guide for Executives."
Coming on Friday, Nov. 4: Nicholas Rogers (York University, Toronto) speaks on crime and punishment in eighteenth-century Britain.