With the nation experiencing one of the earliest flu seasons since the winter of 2003, Matthew McGlone – an associate professor of communication studies in The University of Texas at Austin's College of Communication – has discovered a subtle linguistic strategy for promoting vaccination.
Matthew McGlone, associate professor of communication studies at The University of Texas at Austin, and a team of researchers has been awarded $1.4 million from the Institute of Education Sciences (IES), the research arm of the U.S. Department of Education, to help eighth and ninth grade students improve their motivation for academic achievement via novel and engaging… » Continue Reading
After finishing a lecture about using euphemisms to discuss embarrassing or upsetting topics—death, bodily functions, sex—Dr. Matthew McGlone, assistant professor of communication studies, was approached by an African American woman in the audience whose daughter was about to enter kindergarten. "Do you have any suggestions on how I can talk to my daughter about African… » Continue Reading