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Experts Available to Discuss Super Bowl Advertising

On Feb. 7, nearly 100 million people will watch Super Bowl XLIV on television. This is the one day a year America celebrates advertising. This year, thanks to the weak economy, media experts predict the price for a 30-second commercial will drop for only the second time in history—although a Super Bowl spot is still…   » Continue Reading

Experts Available to Discuss Super Bowl Advertising

The Fox network will air Super Bowl XLII on Feb. 3. Last year, 93.2 million viewers tuned in to watch the game and the advertisements. According to the industry magazine "Advertising Age," Fox has gotten some marketers to pay as much as $3 million per 30-second ad to appear in the game. Thanks to the…   » Continue Reading