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University Marketing and Creative Services

· Print · Web · Identity · Exhibitions

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The University of Texas at Austin Web Refresh

The University of Texas at Austin's home page, Web Central (www.utexas.edu), averages about 170,000 unique visits (and more than 4.3 million hits) a day and is the largest opportunity the university has to communicate with a varied audience of faculty, staff and students, prospective students/parents, alumni and friends, corporate partners, media and the public. 

The Refresh team met with over 120 faculty, staff, studnets and alumni to gather needs and requirements data. After gathering, analyzing and reporting the results of that effort, work began on design, information re-architecture and preparation of the university Web site for new technologies. Finally, after feedback and selection of the design, teams implemented the new design and technologies. Throughout the project, deliverables were analyzed against measurable quality indicators, documented for support, ported into existing support standards, and developed into training resources.

Client: The University of Texas at Austin
Art Direction: Dave Holston, Creative Services
Design: Andy Greer, College of Communication
Research: Keri Ungemah, Creative Services
Content Strategy: Nyleva Corley, University Communications, content lead; Jenn Coast, Information Technology Services, information architecture lead
Web Development: Jason Craft, David Diers, Jenn Coast, Information Technology Services
Project Management: Delan Kai, Creative Services


  Updated 02 February 2012
  Comments to University Communications
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