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Search results for keyword(s) 'Marketing' .

Rob Adams
Rob Adams, Ph.D.
Lecturer
Department of Management
McCombs School of Business

CONTACT INFORMATION
Office: 512-471-5289
E-mail: rob.adams@mccombs.utexas.edu

EXPERTISE
Entrepreneurship, venture capital, company strategy, product strategy, marketing, technology
Ben Bentzin
Ben Bentzin, MBA
Lecturer
Department of Marketing
McCombs School of Business

CONTACT INFORMATION
Office: 512-828-7070
E-mail: ben.bentzin@mccombs.utexas.edu

EXPERTISE
Brand development, product marketing, social media, corporate communications
Chandra Bhat
Chandra Bhat, Ph.D.
Adnan Abou-Ayyash Centennial Professor in Transportation Engineering & Professor
Department of Civil, Architectural and Environmental Engineering
Cockrell School of Engineering

CONTACT INFORMATION
Office: 512-471-4535
E-mail: bhat@mail.utexas.edu

EXPERTISE
Activity and travel behavior analysis; Travel demand modeling; Application of econometric, discrete choice and market research techniques in transportation planning; Logistics and freight modeling; Transportation energy and transportation air quality analysis; Urban form and spatial data modeling
Neal Burns
Neal Burns, Ph.D.
Professor
College of Communication

CONTACT INFORMATION
Office: 512-471-8160
E-mail: nburns@mail.utexas.edu

EXPERTISE
Advertising, branding, qualitative research, consumer behavior, Internet marketing, ethnic studies, business, digital and alternative media.
 
Minette Drumwright, Ph.D.
Associate Professor
Advertising
College of Communication

CONTACT INFORMATION
Office: (512) 471-2367
E-mail: mdrum@mail.utexas.edu

EXPERTISE
Advertising, marketing, social marketing, social responsibility in business, service marketing, marketing strategy, business ethics
Terry Hemeyer
Terry Hemeyer, M.A.
Senior Lecturer
Public Relations (Advertising)
College of Communication

CONTACT INFORMATION
Office: (713) 819-1322
E-mail: TTGHEMEYER@aol.com

EXPERTISE
Crisis management; public, employee, community, government and investor relations; advertising; marketing; consumer segmentation; human resources; communicating corporate layoffs, and corporate security.
Geraldine  Henderson
Geraldine Henderson, Ph.D.
Associate Professor
Advertising
College of Communication

CONTACT INFORMATION
Office: (512) 471-8556
E-mail: gerri@mail.utexas.edu

EXPERTISE
Branding, marketplace diversity (multicultural marketing); urban marketing; consumer networks (cognitive and social); advertising; diversity advertising; and hip-hop.
Julie Irwin
Julie Irwin, Ph.D.
Professor
Department of Marketing
McCombs School of Business

CONTACT INFORMATION
Office: 512-471-5419
E-mail: jirwin@mail.utexas.edu

EXPERTISE
Ethics, consumer decision making, judgment and decision making, marketing communication, public policy
 
Wei-Na Lee, Ph.D.
Professor
Advertising
College of Communication

CONTACT INFORMATION
Office: 512 471 8149
E-mail: weina@mail.utexas.edu

EXPERTISE
cross-cultural consumer behavior, multicultural marketing communication, consumer response to new media
Vijay Mahajan
Vijay Mahajan, Ph.D.
Professor
McCombs School of Business

CONTACT INFORMATION
Office: 512-471-0840
E-mail: vijay.mahajan@mccombs.utexas.edu

EXPERTISE
Product diffusion; marketing strategy; marketing research methodologies; business.
Leigh McAlister
Leigh McAlister, Ph.D.
Professor
Department of Marketing
McCombs School of Business

CONTACT INFORMATION
Office: 512-471-5458
E-mail: leigh.mcalister@mccombs.utexas.edu

EXPERTISE
Consumer behavior, marketing models, marketing strategy, brand value, retail marketing
 
John Murphy, Ph.D.
Distinguished Teaching Professor
College of Communication

CONTACT INFORMATION
Office: 512-471-1101
E-mail: jhmurphy@mail.utexas.edu

EXPERTISE
Advertising and marketing communication management; current; issues in advertising practice; ethical issues in marketing; media management issues; advertising agency issues; business, integrated brand promotion, campaign planning and media management
Keryn Pasch
Keryn Pasch, Ed.D.
Assistant Professor
Kinesiology and Health Education
College of Education

CONTACT INFORMATION
Office: 512-232-8295
E-mail: kpasch@austin.utexas.edu

EXPERTISE
Marv Shepherd
Marv Shepherd, Ph.D.
Professor
College of Pharmacy

CONTACT INFORMATION
Office: 512-471-6892
E-mail: marvshepherd@mail.utexas.edu

EXPERTISE
Economics and pharmacy, prescription drugs from Mexico and Canada, pharmacy practice and management, pharmaceutical marketing and pricing, diabetes management and care, business. Medication errors.
Raji Srinivasan
Raji Srinivasan, Ph.D.
Professor
Department of Marketing
McCombs School of Business

CONTACT INFORMATION
Office: 512-471-5441
E-mail: raji.srinivasan@mccombs.utexas.edu

EXPERTISE
New product development, marketing of high technology, marketing management and strategy, e-commerce marketing
Patricia Stout
Patricia Stout, Ph.D.
Professor
College of Communication

CONTACT INFORMATION
Office: 512-475-9158
E-mail: pstout@mail.utexas.edu

EXPERTISE
Advertising copy research and consumer behavior; emotional response to advertising; health communications and social marketing issues; business. Health communication, including HIV/AIDS, immunization, and obesity.


  Updated 14 June 2013
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