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Faculty Profile
Maxwell McCombs, Ph.D.
Professor, Jesse H. Jones Chair in Communications
School of Journalism
College of Communication

CONTACT INFORMATION
Office: 512-471-8416
E-mail: maxmccombs@mail.utexas.edu

WEB PAGE
http://journalism.utexas.edu/facstaff/PROD75_007728.html


BIOGRAPHY
McCombs is internationally recognized for his research on the agenda-setting role of mass communication. Since the original Chapel Hill study with his colleague Donald Shaw coined the term "agenda setting" in 1968, more than 400 studies of agenda setting have been conducted worldwide.

EXPERIENCE
McCombs also spent 10 years as director of the News Research Center of the American Newspaper Publishers Association.

Media Relations CONTACT
Laura Byerly
(512) 471-2182
laura.byerley@austin.utexas.edu

Nick Hundley
(512) 471-2182
laura.byerley@austin.utexas.edu

EXPERTISE
The agenda setting role of media in presidential elections, political communication, media, the role of social media (blogs, YouTube, MySpace, Facebook, Twitter) in political communication.

PUBLICATIONS
"Setting the Agenda: The Mass Media and Public Opinion" (2004 Polity Press)

 


  Updated 20 November 2012
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