Design Guidelines

You are responsible for implementing UGS design standards on every piece of material you design or oversee, and for managing the design and print process. You are required to show a sample to Communications Coordinator Lara Harlan before you print, allowing enough time to make changes if necessary. Please review our purchasing guidelines when starting the design process.

Design Standards

Please use the UGS color palette, fonts, and logo on every piece of material intended for an outside audience. This includes posters, postcards, brochures, t-shirts, mugs, water bottles, and any other object or piece of paper that anyone outside of Undergraduate Studies will see. Also include the UT Austin wordmark (vector files available for download).

Fonts

For titles, we recommend using Gotham, Century Gothic, or Myriad Pro. For body copy, we use Palatino for print or screen, or for a good sans serif (best for on-screen reading), try Gill Sans. Here is a great introduction to fonts. And a good primer on font combinations is here.

Trademarks & Licensing

UT Austin requires us to submit designs to the Trademarks & Licensing office. T-shirts and other non-paper items with the UT Austin word mark must be approved before they are printed. Submit the Students & Internal Requests form with a design to trademarks@athletics.utexas.edu. Please allow five business days. Find out more about trademark policy.