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Search results for keyword(s): 'advertising'

 


Neal M Burns
Neal M Burns
Professor, Department of Advertising, College of Communication
nburns@mail.utexas.edu
+1 512 471 1101

Expertise: Advertising, branding, qualitative research, consumer behavior, Internet marketing, ethnic studies, business, digital and alternative media.

 
Minette E Drumwright
Associate Professor, Department of Advertising, College of Communication
mdrum@mail.utexas.edu
+1 512 471 2367, +1 512 471 1101

Expertise: Advertising, marketing, social marketing, social responsibility in business, service marketing, marketing strategy, business ethics

Terry  Hemeyer
Terry Hemeyer
Senior Lecturer, Department of Advertising, College of Communication
ttghemeyer@aol.com
+1 713 819 1322

Expertise: Crisis management; public, employee, community, government and investor relations; advertising; marketing; consumer segmentation; human resources; communicating corporate layoffs, and corporate security.

 
Wei-Na Lee
Professor, Department of Advertising, College of Communication
weina@mail.utexas.edu
+1 512 471 8149

Expertise: cross-cultural consumer behavior, multicultural marketing communication, consumer response to new media

Paul J Stekler
Paul J Stekler
Professor, Department of Radio-Television-Film, College of Communication
paul.stekler@austin.utexas.edu
+1 512 471 6679

Expertise: Politics, Southern politics, political campaigns, political advertising and how polls affect campaigns and campaign messaging; documentary filmmaking

Patricia A Stout
Patricia A Stout
Professor, Department of Advertising, College of Communication
pstout@mail.utexas.edu
+1 512 471 8152, +1 512 471 1101

Expertise: Advertising copy research and consumer behavior; emotional response to advertising; health communications and social marketing issues; business. Health communication, including HIV/AIDS, immunization, and obesity.

 
Gary B Wilcox
Professor, Department of Advertising, College of Communication
burl@mail.utexas.edu
+1 512 471 0917

Expertise: Alcohol advertising; cigarette advertising; interactive communication