Browse Research by Faculty Name
Filtered by Department: Advertising
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Displaying 1 - 10 of 26 records.
|Wilcox, Gary||Advertising; Statistics and Scientific Computation||Alcohol advertising and interactive advertising|
|Thomas, Kevin||Advertising||His primary research interest pertains to understanding the relationship between marketing communication, consumption practices, and notions of self and community. Using a consumer culture theory …|
|Sun, Ye||Advertising||Dr. Sun is interested in social-psychological processes through which media messages influence individuals' various behavioral decisions. Her current research focuses on message framing effect on …|
|Stout, Patricia||Advertising||Dr. Stout's research interests include viewer response to advertising, with particular emphasis on emotional response. She is interested in health communications and social marketing issues. Much …|
|Stavchansky De Lewis, Liz||Advertising||Direct-to-Consumer Prescription Drug Advertising and Marketing Health Communication|
|Quarterman, Charles||Advertising; School of Journalism||For the past 10 years he has worked in the fields of design, art, advertising, and illustration. His paintings have been collected internationally, most recently by the Mississippi Museum of Art.|
|Pounders, Kathrynn||Advertising||Impact of the self and consumption emotions on consumer behavior How emotions can influence the effectiveness of marketing communications applied to social marketing topics such as health …|
|Murphy, John||Advertising||Media management issues; operation of traditional media and advertising agencies and the adaptation of both to changing opportunities|
|Mireles, Carlos||Advertising||Modeling new forms of advertising and research methods|